Privacy Policy

We use your data to give you the best shopping experience! Your data is highly secured – we protect it like it’s our own! You can decide when and how you hear from us. Unsubscribe at any time! Have a question about your date? We are happy to answer. Contact us at admin@redcoralfashion.com


Who We Are:
This Privacy Policy is an agreement between you and Red Coral Inc., which is known as Red Coral or www.redcoralfashion.com. Along with our representatives, officers, shareholders, subsidiaries, affiliates, parents, employees, and agents (collectively “Red Coral” or “we” or “us” or “our”), we provide our website – RedCoralFashion.com, to you subject to the following Policy. You may contact us regarding this policy by emailing admin@redcoralfashion.com.


Accepting This Privacy Policy:
To provide you with services, including access to our website, we need to collect and process some information about you (your “personal information”). By using our website, you agree that we may do that in the ways described below. IF YOU DO NOT AGREE TO THESE TERMS FOR ANY REASON, YOU MAY SIMPLY STOP USING THE WEBSITE. We may amend or change this Privacy Policy from time to time. Changes to the Privacy Policy will be posted to our website.

Information We Collect:
To provide you with the full Red Coral shopping experience, we collect and retrieve your personal information in a number of different ways. Why we collect your information and what we do with it depends on the type of information. The below information provides more details:

Name: For shipment or billing details; To personalize your contact or website experiences; To prevent and detect fraud against either you or Red Coral.
Email: To send updates about your order; To contact you regarding issues around your order, experience, contests entered, or requested product information; To update you on items in your cart; To keep you up to date about Red Coral products and promotions. We will only send you these emails with your permission, and you can unsubscribe at any time – just use the “unsubscribe” button; To prevent and detect fraud against either you or Red Coral.

Phone Number: To contact you for urgent issues surrounding your order; To prevent and detect fraud against either you or Red Coral; To allow us to understand and improve the experience for users like you.
Shipping Address: To complete the shipment of your order; To prevent and detect fraud against either you or Red Coral; To allow us to understand and improve the experience for users like you.
Date of Birth: To prevent and detect fraud against either you or Red Coral; To improve and personalize your shopping experience.


Your Payment Information:
When you place an order, we require payment information on file. When you enter your payment information (credit card number, expiration date, and CVV code) it is sent directly to a secure third-party credit card processing center. Red Coral does not store any direct credit card or 3rd party payment information. We do store billing addresses, generic payment type, and, if you opt in, the last four digits of your credit card for your convenience during the ordering process.
Billing Address: Our payment partners require this information to process an order; To prevent and detect fraud against either you or Red Coral.
Generic Payment Type: To give reference for support issues; To alert you when we detect or are verifying fraudulent activity; To allow us to understand and improve the experience for users like you
Last Four Digits of Credit Card: To provide convenience for you when you choose to order again.

Your Contact History With Us:
What you’ve said to us – for example, over the phone, on email, or in live chat.
Email Correspondence: To respond to your requests to make sure you receive great customer service and ensure that any and all concerns or issues have been addressed; For a historic record of your contacts to save time during your inquiries; To ensure issues and questions you raised are proactively addressed for other customers; To train our staff to ensure the best experience possible for all customers who contact us.
Phone Correspondence: To respond to your requests to make sure you receive great customer service and ensure that nay and all concerns or issues have been addressed; To train our staff to ensure the best experience possible for all customers who contact us
Live Chat Logs: To respond to your requests to make sure you receive great customer service and ensure that any and all concerns or issues have been addressed; For a historic record of your contacts to save time during your inquiries; To train our staff to ensure the best experience possible for all customers who contact us.
Survey or Site Feedback: To respond to your requests to make sure you receive great customer service and ensure that any and all concerns or issues have been addressed; To improve the experience for you and other users.


Purchase and Product Feedback History and Saved Products:
What you’ve bought, what’s in your shopping cart, what’s on your wish list, and your loves (favorite items you’ve identified by clicking the Red Coral heart).
Purchased Items: To fulfill and ship your order as requested; To allow you to return and review delivered items; To tailor your experience around your interests; To improve our product selection and experience for you and other users; to help our buyers make sure we have the best items in stock for you and other customers; To prevent and detect fraud against either you or Red Coral.
Items Added to Your Cart: To allow your order to be completed smoothly when you’re ready to check out; To update you on items in your cart, including low quantity or sale status; To tailor your experience around your interests.
Wish List Items: To allow you to save, organize, recall, and share items you’ve selected; To allow us to personalize product recommendations toward your interests.

Loved Items: To allow you quickly recall items and compare items you’ve selected; To allow us to personalize product recommendations towards your interests.

Reviewed Items: To better inform other customers about the pros and cons of a product; To provide feedback on fit based on various physical attributes (ex: height, weight, body type, etc.); To help others see what our clothing looks like in real life.


Information About Your Device Type, and How You Use Our Website:
We automatically receive and record information from your browser or device when you visit our site, including your IP address and device type (i.e. computer, tablet, or smart phone), cookies, and data about which pages you visit. This information is stored in log files and is collected automatically. If you have an account with us, we may combine this information with other personal information we collect about you.
IP Address: To ensure the security of our website and determine, on an anonymous basis, where our customers are located; To prevent and detect fraud against either you or Red Coral
Device Type: To improve the experience for you and other users like you; To resolve customer issues that center around devices, operating systems, or browsers used; To prevent and detect fraud against either you or Red Coral and to keep your data secure.
Page Visit History: To improve the experience for you and other users like you; To respond to and resolve any customer issues based on a specific page or page type.
Identification Cookies: To provide you with Red Coral Inc. advertising, including across your devices; To provide you with a personalized shopping experience and ensure our advertising is relevant to you.


Your Blog Comments:
We allow our customers to provide public feedback in the form of comments on our blog posts. Please remember that any information that you disclose on public portions of the website such blog comments, are not private and may be viewed (and potentially shared) on the Red Coral website and beyond. Please use caution when deciding to disclose your personal information in the public portions of our website.
Blog Comments: To provide feedback based on your communications; To allow us to reference contest entries.


Anonymous Aggregated Information:
We also receive anonymous and aggregated personal information through data analytics services. We use these analytics to ensure our website functions and to improve the Red Coral shopping experience. These analytics services record information such as how often you visit redcoralfashion.com, what actions you take on our website, aggregated usage, performance data, errors and debugging information, and how you got to our website. We do not link the information from our analytics services to any personal information that you submit to us.

Our Legal Bases for Collecting and Processing Your Information:
When you access or use our website, we collect, use, and otherwise process your personal information as described in this policy. We rely on a number of legal bases to use your information:


As necessary to perform a contract with you or to take steps in preparation for a contract with you, including enabling you to make a purchase from us; Because you have consented to the processing, such as for receiving marketing messages or third-party data sharing related to advertising; As necessary to comply with a legal obligation, a court order, or to exercise or defend legal claims; As necessary for the purposes of our or a third party’s legitimate interests; As necessary to protect your vital interests, or those of others.


Here are some of our legitimate interests for collecting and processing your personal information:


Detecting and preventing fraud: We have a legitimate interest in detecting and preventing fraud. To do so, it is necessary that we collect and retain information about each transaction made at Red Coral. Our auditors require that we keep this information so they can verify that all transactions recorded by Red Coral were made by real customers. The credit card companies we work with require this information in the event that fraudulent charges are made using your credit card.


Providing access to and improving redcoralfashion.com: We may use your information to improve and customize our website, including sharing of your information for such purposes, and this is necessary to pursue our legitimate interests of improving our website and our products. This is also necessary to enable us to pursue our legitimate interest in understanding how our website is being used, and to develop and expand our customer base. It is also necessary to allow us to pursue our legitimate interest in improving our website’s functionality and in obtaining insights into what our customers and potential customers want.


Providing access to and improving our customer service: We may use your information to provide you with customer service, and also to improve the service we provide to all customers. This is necessary for us to pursue our legitimate interest in providing great customer service.


Improving our product offerings: We may use your information to improve the products offered at Red Coral, and to inform our buying team so they can provide you and our other customers with a great selection of products. This is necessary for us to pursue our legitimate interest in being your destination for affordable luxury.


Keeping our website and your data secure: We have a legitimate interest in ensuring the security of our website, including enhancing protection of our company and our customers against spam, harassment, intellectual property infringement, crime, and security risks of all kind.


Cookies and Advertising:

When you visit redcoralfashion.com we insert some instructions on your computer or mobile device. These instructions will be in the form of a “cookie” or similar file. Cookies are small pieces of instruction stored on your hard drive or device, not on our website. Cookies provide us with information that we use to enhance your experience on redcoralfashion.com. Right now, there are two basic types of cookies. One is a session cookie which terminates when the user’s session ends. The second is a persistent cookie, which is a text file that remains stored on your computer for a period of time. Your Internet browser contains instructions about how to remove persistent cookies. If you reject all cookies, you may not be able to create or sign in to your account with us or otherwise take full advantage of the redcoralfashion.com website.


We use cookies to collect information, on an aggregate basis, about how redcoralfashion.com is used. This information includes the date and time of visits to redcoralfashion.com and time spent on our website. We also use cookies to learn more about our audience size and usage patterns, to store information about your preferences to allow us to customize our website according to your interests and to provide a more personalized experience, to speed up searches or to recognize you when you return to our website, to identify the pages viewed or searched for, page response times, download errors, length of visits, page interaction information (such as click, scrolling, etc.) or methods used to browse away from a page, but none of our cookies is intended to identify you personally. You can obtain more information about cookies at http://www.allaboutcookies.org/.


We may also use web beacons. A web beacon is an invisible graphic on a web page or email that is programmed to collect non-personally identifiable information about the use of a given website or newsletter, such as whether or not an email is opened and viewed.


We partner with third parties to manage our advertising on other sites. Our third-party partners may use cookies or similar technologies in order to provide you with advertising based upon your browsing activities and interests. These technologies allow a site to recognize your computer or mobile device each time you use redcoralfashion.com. We rely on your consent to drop and read non-technically necessary cookies.


Some browsers have a “do not track” feature that lets you tell websites that you do not want to have your online activities tracked. At this time, we do not respond to browser “do not track” signals.

Safe Shopping:
Red Coral Inc. makes commercially reasonable efforts to ensure that personal information collected from you is protected against loss and unauthorized access. Red Coral Inc. uses industry standard security techniques on our Web Sites to help protect against the loss, misuse or modification of information that you have provided. Our transactional Web Sites use secure sockets layer (SSL) encryption for securing communications and transactions across the Internet. The SSL protocol uses digital certificates to create and secure confidential communications "pip" between the purchaser and our web entity. Data transmitted over an SSL connection cannot be tampered with or forged without the two parties becoming immediately aware of the tampering. While we implement the above security measures, you should be aware that 100% security is not possible and Red Coral Inc. disclaims any liability should an unauthorized breach occur.


Choice of Law; Jurisdiction. These Policies and Terms and Conditions supersede any other agreement between you and Red Coral Inc., and/or its affiliates and subsidiaries to the extent necessary to resolve any inconsistency or ambiguity between them. These Policies and Terms and Conditions will be governed by and construed in accordance with the laws of the Province of Quebec, without giving effect to any principles of conflicts of laws. Any action seeking legal or equitable relief arising out of or relating to the Web Sites will be brought only in the courts of the Judicial District of Montreal, Province of Quebec, Canada. A printed version of these Policies and Terms and Conditions will be admissible in judicial and administrative proceedings based upon or relating to these Policies and Terms and Conditions to the same extent and subject to the same conditions as other business documents and records originally generated and maintained in printed form, provided that the date on which these Policies and Terms and Conditions were printed is embedded in the printed document. The parties have requested that these Policies and Terms and Conditions be drawn up in English.


Termination. You or we may suspend or terminate your account or your use of the Web Sites at any time, for any reason or for no reason. You are personally liable for any orders placed or charges incurred through your account prior to termination. We reserve the right to change, suspend, or discontinue all or any aspect of the Web Sites at any time without notice.


Notification of changes to Privacy Policy. Should we decide to amend this Privacy Policy, we will provide reasonable prior notice of such changes to you. All amended terms will automatically take effect 30 days after we provide such notice, or on a date that we specify in the notice. While in some instances we may provide notice by email or other means, you agree that notice on the Web Sites about changes to this Privacy Policy shall be deemed sufficient notice to you. Your continued use of the Web Sites after the effective date of the changes to this Privacy Policy shall mean that you accept and agree to be bound by those changes.


Additional Assistance: If you do not understand any of the foregoing Policies and Terms and Conditions or if you have any questions or comments, we invite you to contact our Customer Service Department by e-mail at admin@redcoralfashion.com or calling us at 1-866-788-7608 for Customer Service.